by Reputation Maximization | Feb 6, 2015 | Business reputation, Personal reputation, Reputation development, Reputation management, Reputation repair
Sometimes it doesn’t matter how big you are or how much money you have. The outcome of “too little, too late” remains the same. But does it have to stay that way? Apparently McDonald’s is still “lovin’ it” and wants you to do...
by Reputation Maximization | Feb 4, 2015 | Business reputation, Reputation management, Reputation marketing, Reputation protection
When does a large brand start damage control on their reputation? What do they do and how far do they take it before it’s overkill? Yesterday day ABCnews.com reported that “UPS Hits Lowered Target for 4Q Profit”. Apparently the profits toward the end...
by Reputation Maximization | Dec 27, 2014 | Business reputation, Identity theft, Reputation management, Reputation Maximization, Reputation protection, Reputation repair, Reviews
By now we’ve all heard of identity theft. In most of the cases that have made it to the news, it’s been “personal” identity theft where one person use’s or takes control of another person’s identity to take money from bank accounts,...
by Reputation Maximization | Dec 27, 2014 | Business reputation, Reputation management, Reputation protection, Reputation repair, Reviews
When a business owner sees his or his company’s name being kicked around and muddied up in a review, the first reaction is usually shock, immediately followed by alarm and then anger. In many cases a defensive mentality is quickly embraced, but it really pays to...
by Reputation Maximization | Dec 26, 2014 | Business reputation, Personal reputation, Reputation marketing, Reputation Maximization
Getting media coverage, PR or “press” is basically about drawing attention. It’s an interesting concept in that attention often attracts money often regardless of whether it is good or bad. But as we also know, on the bad side, the wrong kind of...